Every December, Nigeria welcomes over a million visitors from across the globe but until now, their experience has been scattered. Motherland 2025 changes that. Backed by the Presidency and the Federal Ministry of Art, Culture, Tourism & Creative Economy, we are the first unified platform designed to connect the diaspora with Nigeria through culture, commerce, and innovation.
More than a festival. We are a Platform where heritage meets opportunity, and where brands, governments, and cultural leaders shape the future of Africa’s global story.
Motherland 2025 offers unparalleled opportunities to connect with a global audience passionate about Nigerian culture, innovation, and business.
By The Numbers
2
Cities
7
Days
20k+
Expected Attendance
50
Nations
2
Cities
7
Days
20k+
Expected Attendance
50
Nations
Partnership Benefits
Brand Visibility
Showcase your brand to a global audience of influencers, decision-makers, and consumers passionate about Nigeria.
Network & Connect
Forge valuable connections with industry leaders, government officials, investors, and cultural ambassadors.
Market Expansion
Explore business development opportunities in Nigeria and across the global Nigerian diaspora market.
Ways To Partner
Airport Activation
Global Roadshows
Festival Stages
VIP Lounge
Festival Stages
Become A Partner
Interested in joining the Motherland movement? Apply today to join our lineup of speakers and be part of the conversations shaping tomorrow.
Snapshot
Motherland Festival + Expo:
A 7-days cultural and commercial showcase spotlighting Nigeria’s leading industries - from music, tech to fashion & real estate. Designed to spark connection, investment and national pride.
Citizenship by Investment:
We connect diaspora and foreign investigators with legal pathways to Nigerian citizenship through real estate, bonds and strategic investments.
Diaspora City:
A pathway for diasporans to establish roots through real estate, business and lifestyle opportunities in designated regions across Nigeria.
Motherland Awards
Honoring the finest of Nigerian, those who left, returned and carried the continents heartbeat to every corner of the world. Every Honoree embodies a “motherland story” rising from Africa to impact the world.
